Sustain the Mission

Our most important campaign ever.

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WaterTower Theatre unveiled a new fundraising campaign, titled Sustain the Mission, with a simple yet critical objective: to sustain the theater through this unprecedented time for arts organizations while delivering the innovative and high-quality programming its patrons have come to expect.

Thanks to fiscally responsible planning, WaterTower Theatre is in a good position to survive the current pandemic and has become an industry leader in innovation with safety and adaptability in mind every step of the way. The changes that WTT has put in place to ensure employee safety and the survival of the organization have increased overhead costs significantly but are necessary new line items in our budgets looking forward. Testing, PPE, sanitization, film, editing costs have increased budgets by nearly 20%.

With the help of last season’s Ignite the Mission campaign, WaterTower Theatre raised $95,000 which replenished its financial resources and ensured its ability to serve North Texas for generations to come. The organization successfully re-invigorated North Texans’ passion and support for professional theater.


Raising $100,000 during Season 25

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With a goal of raising $100,000 during the 25th Anniversary Season: October 2020-September 2021, WaterTower plans to combine grass-roots fundraising efforts with personal donor engagement. The Sustain the Mission campaign promises that no amount donated is too small and donors will be able to pledge an ongoing monthly sustaining gift that will support WTT during these unprecedented times.

Become a Sustaining Member

Every dollar counts.

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Donate what you can. There's no pressure. No matter what amount you give, your support makes a difference. All contributions will directly support WaterTower Theatre’s safe and innovative theatrical programming.

Can you donate $25 today?

We appreciate you.

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To encourage Sustaining Membership before the end of 2020, WTT will be holding a drawing in the new year. For every $5 pledged by an individual between October 1, 2020 and December 31, 2020, you will earn an entry in a raffle to win a $500 VISA Gift Card. And remember that your donation is completely tax-deductible. Even if you do not itemize, the CARES Act provides us all the opportunity to claim an additional charitable deduction up to $300 dollars in 2020.